The Beast

After posting yesterday, I went to the website I was waxing lyrical about and browsed through the fashion photos.

And then it struck me......
How many of them are not for the fashion but for the sexual connotation? The reason why most of the pictures are of women in various states of undress does not help.

Then how do we respond to this? I have recently read through an exposition of the Sermon on the Mount. Here Jesus clearly points out that lust is as much adultery as the real thing. So, how can we keep ourselves pure?

Fashion unfortunately has taken on the sexual aspect no matter where you go, no matter which magazine you buy and no matter which photos you look at. It is a marketing tool that the world uses to entice women and men to buy what is on offer. And entice is the right word, since it draws you in on desires and not on want or need.

As Christians we need to understand that and make a concerted effort to really only look at the clothing. This is becoming increasingly difficult in a world that is moving further and further away from God's truth. Do we then say that we, as Christians do not support those companies that depict fashion in this way? Well, where do we go then? We cannot afford to pay tailors and dressmakers for every item of clothing that we may need.
Do we then start making our own? As much as that is an option, our lifestyles seldom allow for the time that that would need.

So, I think that the only option is to weigh up the options and rather than expose ourselves to the marketing, visit the shops and decide for ourselves whether it is appropriate enough to wear.